Experience
Experience as an Asset Class
Experience is what people take away with them when they leave or what they are looking for when they enter a special place.
Stoneweg has launched its experiential strategies in 2022, investing in promising activities such as sports, entertainment, culture and education.
Stoneweg Infrasports
Stoneweg Infrasports is a joint venture with Teras capital dedicated to the development of surfparks around Europe.
Surfing isn’t just a sport—it’s a lifestyle that’s rapidly growing worldwide. Yet, consistent, high-quality waves are often hard to come by, as they’re typically confined to coastal areas and at the mercy of unpredictable weather.
Our surf parks offer a revolutionary solution by delivering reliable, premium wave experiences for beginners, intermediates, and experts alike—whether in landlocked regions or coastal areas with inconsistent surf.
Two projects are currently being developed in Madrid and Birmingham, setting the stage to redefine the surfing experience across Europe.
Stoneweg Places & Experiences – Culture
Stoneweg Places & Experience Culture division is positioned at the crossroad of education, culture and entertainment creating a new asset class composed of experiential projects.
The company currently manages cultural, educational and leisure experiences such as the 32nd America’s Cup Experience Center or the Palao Martorell and other venues in Barcelona from the concept to the ticketing, generating revenues throughout the whole lifecycle of the projects.
Stoneweg Places & Experiences – Food
The Food division of Stoneweg Places & Experiences manages a diverse portfolio of venues, including a variety of restaurants and bars, offering a wide range of gastronomic experiences, with a strong emphasis on local cuisine, products and traditions.
It currently operates six different venues, with a total of about 870 seats, located in Barcelona, Madrid, and Marbella.
